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Healthy Profits

Healthy Profits book. How to promote healthy choices that grow your food business. By Sarah Pullen and Tracey Jefferies. Feel Good Family.
Paperback and Ebook

Healthy Profits

Healthy Profits Suitable for all food environments.  Do you want to help your customers eat better but are concerned about the possible impact on your business? Then this book is for you, packed with easy to follow tips on how to practically apply behavioural science in your food environment and still make a profit.  Find out more, purchase the paperback from our website, or buy the ebook from Amazon.

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Further resources from the book...

Healthy Profits Checklist

Track your progress and get ideas

Download a copy of our Healthy Profits checklist to support you on your journey

Download
To do list words written at the top of a notepad with blank space ready for the list underneath. Pad is on a blue table with a coffee and pencil next to it.
Colourful magnet letters lying on a wooden table spelling out the word “ideas”, surrounded by screwed up balls of colourful paper.

Ideas and Action Plan

Planning template

This template enables you to create a bespoke plan for the application of the principles you select

Download

The Sensory Environment

Exercise to capture your food environment

An exercise to capture your customers’ experience from their perspective

Download
Five eggs resting on a wooden table in a line. Each has a different word written on them in black pen. These are smell, hearing, taste, touch and sight
Man wearing a red apron serving food over a counter to a woman.

Reinvigorate your food and drink offer

An exercise

An exercise to review and revise the choices you offer in your food environment

Download

Why Healthy Profits?

A presentation

A PowerPoint presentation to explain the concepts to management colleagues and your team

Download
sample-large-1
Colourful blocks with letters on them lying on a wooden table spelling out FAQ, meaning frequently asked questions

Why Healthy Profits?

A handout

A handout to explain the concepts and leave with management colleagues and your team to review

Download

Book reference list

Evidence and links

Reference list from our book including links to papers

Download
Puzzleredheartonepieceoutonbluewood
Colourful dice cubes with letters printed on them on a wooden table, spelling out the words "think bigger"

Explore more

Further reading

Further reading, websites, and organisations in the field

Explore

About

My name is Sarah Newton and I’m from Walsall (near Birmingham) in the UK. I’m on a mission to improve health and wellbeing through the practical application of behavioural science. As part of this mission I founded LABS Innovation to research and create new solutions.

In 2019, I launched Leading Applied Behavioural Science not-for-profit to get initiatives out there to those who could benefit most. Find out more here.

My values

  1. Ethical, fair and environmentally friendly
  2. Inclusive and accessible
  3. Enable freedom of choice
  4. Support those who need it most
  5. Embedded and realistic
  6. Effective in the long term
  7. Apply a broad evidence based
  8. Collaborate and consult
  9. Challenge assumptions and the status quo
  10. Embrace creativity and innovation
  11. Complement, not compete
  12. Continuously learn and improve
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I want to hear from you

  • Noticed an error, or is something misrepresented?
  • Know of a publication, or some research, case study or initiative I should know about?
  • Could I make anything more accessible?
  • Ideas about what I should create next?

 

Let me know via the contact page. Thank you!

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